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Sustainable Urban Development Globaliser

As today's world presents us with a growing number of sustainability challenges, the importance of sustainable urban development for a better future is evident.

Together with Amsterdam Trade & Innovate, Rotterdam Partners, the municipality of Rotterdam and InnovationQuarter, we are organising this 12-week programme to provide founders of scale-ups with sustainable solutions with the necessary tools and expertise, while aiming to put you on the right path for successful internationalisation.

Sep - Nov, 2022
The Netherlands
€3000
how does it work?

A 12-week programme

INTRODUCTION

KICK-OFF

Fill 63
Get to know your fellow participants
Fill 63
Scan of internationalisation bottlenecks


Phase 1

MARKET OPPORTUNITY

Fill 63
Comparing and selecting target markets
Fill 63
Market Opportunity Analysis (Attractiveness and Fit)
Fill 63
Data validation
TOOL: DBC CANVAS & MO ANALYSIS TOOL
Phase 2

GO-TO-MARKET STRATEGY

Fill 63
Create lean GTM Strategies for target markets
Fill 63
People & Partner strategy
Fill 63
Value Proposition & Localisation
TOOL: DBC CANVAS & VALIDATION PYRAMID
Phase 3

BUILDING THE BUSINESS CASE

Fill 63
Organisational structure and setup
Fill 63
Relative cost comparison
Fill 63
Budgeting for internationalisation
Fill 63
Building international roadmap
TOOL: DBC CANVAS & MOCO ANALYSIS TOOL
D-DAY

ASSEMBLING THE ROADMAP

Fill 63
Validated target market
Fill 63
Validated GTM Strategy for market
Fill 63
Scalable organisational structure
Fill 63
Clear action list to start international expansion
TOOL: INTERNATIONAL
ROADMAP

Get in touch with our team

Sustainable Urban Development Globaliser
Sep - Nov, 2022
frequently asked questions

The programme is filled with plenary sessions with industry experts, coaching and peer-to-peer learning. We tailor the sessions to your needs. After the programme, you will have: A structured & validated approach in growing internationally, validated target market(s), Go-to-Market strategy for identified market(s) and a solid international roadmap for practical guidance on the next steps to take.

The bulk of the programme is financed by our partners. We ask for a commitment fee from participants of €3000.

Next to the 5 plenary sessions, expect a time investment of five to eight hours every week on homework, coaching sessions and preparation work. We always recommend participating in the programme with (at least) 1 colleague, so you can divide the workload and have a discussion partner.

While it might be that you are not active in this industry, it is still possible that your company shares similar traits with the other participants and thus you can learn a lot from each other. For instance, you could help each other because you have the same target customer, consider similar potential partners or use similar technology. If this is not the case, let us know if you are interested in the Globaliser. It might be that a Globaliser that fits your profile better is coming up soon.

Learn lessons from:

Joris van Winsen
Founder
Labfolder
Bart Houlleberghs
Founder
Type22
Tanja Sanders
Co-founder & CEO
GrowthHub
Pieter Aarts
Co-founder & CEO
Nucleoo
Benjamin Pomerantz
Founder
Pocket Media
Erik Wienk
Co-founder & COO
Hiber
SUPPORTED BY
FREE DOWNLOAD

The DutchBasecamp Internationalisation Canvas

We have developed our own unique methodology based on the experiences of founders, CEOs and country managers who have shared their war stories with us. How will you implement these learnings to save time, money and energy for your own internationalisation?